Traditionally, thereās a surge in serious buyers coming to the market in autumn after the summer lull ā so youāve timed your move wisely.
But whatās the psychology driving property hunters at this time of year? And how can you, as a seller, capitalise on buyersā motivations to ensure you secure the best deal for your property? Letās find out.
A new start
When summer ends, many people view the shift to autumn as a restart or a āmini-New Yearā. After enjoying their summer break and settling the kids back into school, theyāre ready to crack on with any major decisions theyāve been putting off. And for many people, that means finding a new home. Buyers at this time of year tend to mean business as theyāve given themselves a deadline of moving by Christmas.
Yearning for space
As the days get cooler and shorter, we all spend less time outside and more time indoors. As a result, any issues with space ā or lack thereof ā will come to the fore. Many people suddenly feel their current property is cramped and start dreading the cold, wet months ahead. As a result, they may conclude that they need more room to move ASAP.
Nesting syndrome
When the leaves turn gold and amber and the temperature drops, itās a clear sign that the seasons are changing. Many respond to this shift by digging out their winter coats, cranking up the fire (if they have one) and seeking cosy comforts. Knowing how much time theyāll spend indoors over the next six months, they prioritise a comfortable living environment. And if their current home doesnāt pass the snug test, theyāll start looking for a new one.
How sellers can win over autumn buyers
- Demonstrate that youāre organised, motivated and willing to move quickly to finalise a deal.
- Give your home a ruthless declutter so it looks spacious instead of cramped.
- Make your home feel cosy and welcoming by ensuring your lighting is warm and your home smells of autumn (try lighting a few pumpkin or cinnamon-scented candles).
If youāre thinking of selling your home, contact us today on 01761 412 300 for a free valuation.